SUBJECT OF SELECTION

[Healing & Relaxation Business]

Relaxation massage business can make a lot of money as long as you can attract customers, but it is not always possible to open your own business if you have a long experience in the salon. There are so many therapists who have successfully graduated from school and opened their own practice at the same time. In addition, there are cases in which a therapist who has a reputation for technique and has a career of more than 10 years has closed within half a year after opening independently. Without a business perspective, starting an independent business seems to be difficult. But not everyone has the experience of opening an independent business. That is why it is necessary to have a minimum business perspective. Let's learn from examples of successes and failures how amateurs can become independent and successful.

When you open your own business, what kind of treatment will you provide, where will you do it, will you rent a store, will you use a corner of your home? Do you want to do it by yourself, or do it on a larger scale with the addition of staff? First, it is very important to have a concrete image of what you want to do. And I'm worried if I don't check what to prepare according to the plan. In addition to gathering the store, products (menu structure), website, and staff, it is also necessary to have knowledge of cash flow, application to the government, preparation of contracts, and accounting. In fact, you can start with hundreds of thousands of dollars, or even tens of millions of dollars. Of course, sales will vary depending on the amount of investment, but you should think about what you need to prepare and how much it will cost to realize the image of the store you envisioned. In business, it is necessary to revise plans on a daily basis, so it is a good idea to assume several patterns in order not to fail. You should also have some understanding of the law. It's too late to be accused of breaking the law later. Here, we will clarify the necessary preparation work according to each plan. It feels more like a consultation than a class.

Next, you may need to examine what you want to do from a different angle. The location will also change depending on the location. The same is true for menu structure. Depending on whether it is a salon in front of the station or a place that you have to go out of your way to call in, the desired items will be different, so the menu structure should be different. Product out is to bring out something that is not on the market and demonstrate individuality. Expressing what is desired where there is a need is called market-in, but if you can't clearly communicate what you want to express, things won't go well.

Just because you've started a business doesn't mean it's going to be smooth sailing. Unexpected events may occur, or unexpected sales may suddenly disappear. Therefore, you can learn management by analyzing the current situation, clarifying the problems, and thinking about what measures to take. We will also play a management game to avoid bankruptcy and not fail.

There is no stock in the massage business. To be precise, the purchase is a massage skill, so the cost of schooling is the purchase, but it doesn't mean that you can't turn around if you don't buy it from time to time. Therefore, compared to other businesses, purchases are extremely small, which means that if you can attract customers, you will definitely make a profit. Even if you fail, you won't be in big debt. Therefore, it is certain that it is a business that many people can easily enter. That is why we need to try to differentiate ourselves from others. I think there are many things to do, such as developing a menu that cannot be imitated by others, specializing in services more than others, and making the store stand out.

In this lesson, we will verify each person's plan, so it will be a lesson like a consultant. I think it's interesting. By all means if you are interested! !